From Idea to Tokenized IP:
The Audio Creator's Blueprint
Learn how we created King Rat—the first tokenized IP audiobook where listeners own 37.5% and earn from all revenue. Follow the exact playbook from scriptwriting to NFT launch.
What You'll Build
By the end of 8 weeks, you'll have a complete launch-ready audio IP project
Complete Script
Finished script or detailed outline for your audio IP project
Production Plan
Budget breakdown, timeline, and hiring strategy
Tokenomics Design
Complete business model with pricing, tiers, and revenue splits
Launch Strategy
90-day marketing plan ready to execute
Not theory. Not homework. You finish this course with a project ready to launch on DIXO or independently.
The King Rat Framework
Every module uses King Rat as the primary case study. Learn from a real project launching Jan 16, 2026.
What King Rat Proves
- 1,530 NFTs with tokenized IP model
- 20% revenue share with community
- Burn-to-upgrade tier mechanics
- $52K primary revenue potential
- Built on Base blockchain
What You'll Learn
- →Why we chose these specific numbers
- →How to adapt this model for your project
- →6-month pre-launch strategy breakdown
- →What worked, what didn't, what we'd change
- →Behind-the-scenes production decisions
Complete Curriculum
8 modules, 5 hours of content, lifetime access, monthly live Q&As
IP Strategy & Concept
40 min
- →What makes audio IP valuable long-term
- →Podcast series vs audiobook: which to choose
- →Audience identification
- →Positioning for future adaptations
- →King Rat origin story
Scriptwriting for Audio
45 min
- →Structure for audio-first storytelling
- →Character development & voice
- →Pacing, hooks, and episode breaks
- →Writing for narration vs conversation
- →Script templates provided
Production Planning
35 min
- →Quality tiers: what you actually need
- →DIY vs hiring: decision framework
- →Voice talent selection
- →Budget breakdown ($2K vs $8K vs $15K)
- →Timeline from script to final audio
Business Model Design
50 min
- →NFT-gated access vs Tokenized IP
- →Revenue split strategy (King Rat deep dive)
- →Creating utility beyond access
- →Pricing psychology for NFTs
- →When to use which model
Tokenomics Design
45 min
- →Supply strategy (scarcity vs accessibility)
- →Tier design (Bronze/Gold model)
- →Burn mechanisms explained
- →Revenue distribution automation
- →King Rat tokenomics breakdown
Pre-Launch Strategy
40 min
- →90-day launch timeline
- →Building waitlist & Discord
- →X/Twitter strategy without crypto jargon
- →Early bird incentives
- →King Rat pre-launch timeline
Launch Execution
35 min
- →Mint day mechanics on Base
- →Traditional distribution setup (optional)
- →First 30 days post-launch
- →Community management
- →Troubleshooting common issues
Monetization & Scale
30 min
- →Revenue tracking & distribution
- →Community engagement ongoing
- →Season 2 / Book 2 strategy
- →Licensing & adaptation opportunities
- →Next steps with DIXO
Bonus: Templates & Tools
Choose Your Path
Limited to 100 Genesis students. Price increases to $697 after February 1, 2026
Genesis Cohort
- Full 8-module course (5 hours)
- King Rat case study access
- Certificate NFT on completion
- 20% lifetime DIXO services discount
- Monthly group coaching calls
- Private community access
- Launch plan template
- Lifetime access to all updates
DIXO Pass
- Everything in Genesis
- Priority DIXO platform access
- First month hosting FREE ($39 value)
- 30% discount on all services (not 20%)
- King Rat early mint access
- Exclusive community channels
- Quarterly strategy sessions
- Future courses included FREE
- Lifetime membership perks
Limited to 50 passes
Done-With-You
- Everything in DIXO Pass
- 4x 1-on-1 sessions with Dany
- Guaranteed DIXO acceptance*
- Hands-on tokenomics design
- First 3 months hosting FREE ($117)
- Custom smart contract review
- Launch day support
- Priority everything
Limited to 10 students • *If quality meets our standards
74/100 Genesis spots remaining • Price increases Feb 1 • Secure payment via Base blockchain
💰 Money-Back Guarantee: Complete Module 1. Not satisfied? Full refund within 7 days.
What is DIXO Pass?
Your all-access membership to the DIXO ecosystem
Lifetime Membership
DIXO Pass is your permanent membership to the entire DIXO ecosystem. Think of it as owning a piece of the community—not renting access.
- •All future Academy courses included FREE
- •30% discount on all DIXO services (forever)
- •Priority access to new features & launches
Community Power
DIXO Pass holders are the core community. You get exclusive channels, quarterly strategy sessions with the team, and early access to everything we build.
- •King Rat early mint access (before public)
- •Exclusive Pass holders channels
- •Vote on future platform features
Only 50 DIXO Passes available in Genesis cohort. This is the most affordable it will ever be. Regular price: $997.
ROI Calculator
How quickly does this course pay for itself?
NFT-Gated Audiobook
ROI: 2,000%
Tokenized IP (King Rat Model)
ROI: 6,000%+
Hire DIXO for Production
ROI: 4-8x
*Results vary based on project scope, audience size, and execution. Numbers based on King Rat projections.
Who This Is For
Authors with Audiobook Ideas
Have a manuscript or concept. Want to skip traditional publishers and share upside with early fans.
Podcasters Going Premium
Have a show, want to launch premium IP. Tired of traditional monetization limits.
Content Creators
YouTube/TikTok creators exploring audio. Want to build IP, not just content.
Web3 Curious
Understand audio space. Don't understand tokenization. Want practical blueprint, not theory.
Meet Your Instructor
Dany Saadia
Founder & CEO, DIXO OnChain
Founded the world's first Spanish-language podcast network in 2005. Built, produced, and distributed audio content for two decades before Web3 existed.
After going quiet for 6 months in 2024, re-emerged with DIXO OnChain—a Base-native platform proving podcasters and audiobook creators can own their work and share upside with audiences.
Track record: 5 podcasts live on Base, King Rat (first tokenized IP audiobook) launching Jan 16, and 20 years of production expertise.
Frequently Asked Questions
Do I need any crypto or Web3 experience?
No! This course starts from zero. We assume you understand audio/podcasting, but not blockchain. Module 1 covers all the Web3 basics you need.
Do you teach audio production (editing, mixing, etc)?
No. We teach you HOW TO THINK about production—what quality you need, when to DIY vs hire, budget planning. But we don't teach you how to use Pro Tools or edit audio. This is strategy, not technical training.
What's the difference between Genesis, DIXO Pass, and Done-With-You?
Genesis ($397): Full course + community. DIXO Pass ($597): Everything + lifetime ecosystem membership + 30% discounts + priority access. Done-With-You ($1,997): Everything + 1-on-1 with Dany + guaranteed acceptance to DIXO.
What is DIXO Pass exactly?
DIXO Pass is your lifetime all-access membership to the DIXO ecosystem. All future courses FREE, 30% discount on all services forever, priority access to new launches (like King Rat early mint), exclusive community channels, and quarterly strategy sessions. Only 50 available in Genesis cohort.
How does the NFT-gated course work?
You mint a Course NFT on Base blockchain (starting at $397). This NFT is your access key. Hold it in your wallet, access the course platform. Sell/transfer the NFT later if you want—the new holder gets access.
Will this course help me get accepted to DIXO?
Course graduates get priority application review and 20% discount (30% with DIXO Pass). Done-With-You tier includes guaranteed acceptance if your project meets quality standards. But Genesis/DIXO Pass alone don't guarantee acceptance—we're selective about projects.
Can I launch without using DIXO after this course?
Absolutely. You'll learn the fundamentals of tokenized audio IP—applicable whether you work with DIXO or build independently. We'd love to work with you, but the knowledge is yours regardless.
How long do I have access?
Lifetime. As long as you hold the Course NFT in your wallet, you have access. All future updates, new modules, and bonus content included. No recurring fees. DIXO Pass holders also get all future DIXO Academy courses FREE.
Why is Genesis pricing $397 but regular $697?
Early mover discount. First 100 students get Genesis pricing ($397). After Feb 1 or when we hit 100 students, price increases to $697. This rewards people who join early and help us refine the course.
Stop Guessing. Start Building.
Join 26 creators who've already enrolled. Learn how to build tokenized audio IP from the team that's been doing audio for 20 years and Web3 for 2 years.